mad.co.uk : Travel

Ryanair agrees voluntary actions with OFT

Fri, 03 Jul 2009 15:45:00 GMT

Ryanair has reached agreement with the Office of Fair Trading to increase the clarity and transparency of its website and other advertising.

Alibaba.com in EMEA brand push

Fri, 03 Jul 2009 10:15:00 GMT

E-commerce company Alibaba.com has appointed Truly London to spearhead a major campaign across Europe, the Middle East and Africa in a bid to boost its brand awareness.

Thomas Cook agency pitch nears decision

Fri, 03 Jul 2009 10:00:00 GMT

Thomas Cook is thought to have narrowed the agency shortlist for its advertising business down to a shoot out between Euro RSCG and start up Campbell Lace Beta.

Lufthansa appoints Wunderman

Thu, 02 Jul 2009 10:00:00 GMT

Lufthansa, the German airline, has appointed Wunderman London to handle its digital and direct marketing business.

Marketers need to justify spending or face cuts

Wed, 01 Jul 2009 16:30:00 GMT

Marketing Week Live: Marketers need to strictly measure the return on investment from campaigns or face having their marketing budgets cut, according to Virgin Atlantic’s sales and marketing director, Paul Dickinson.

Transport for London launches Outer Limits poster design prize

Tue, 30 Jun 2009 12:30:00 GMT

Transport for London is launching a poster design competition to promote outlying areas of the capital.

BA staff agree on pay cuts to save £10m

Fri, 26 Jun 2009 10:15:00 GMT

British Airways says nearly 7,000 staff have volunteered to work unpaid for up to one month, take unpaid leave or work part-time as part of the airline’s drive to save up to £10m this year.

Lonely Planet hires global online head to unify products

Wed, 24 Jun 2009 09:45:00 GMT

Lonely Planet has appointed its first global online director as it moves to align its online and print businesses and establish the brand as the world’s leading travel media company.

Seaside outlook starts to dim

Thu, 18 Jun 2009 00:00:00 GMT

The regeneration of Weymouth's seafront has been scuppered by the withdrawal of RDA funding. Angus Montgomery reports on the fallout

Premier Inn unveils Lenny Henry in movie spoof ads

Thu, 18 Jun 2009 00:00:00 GMT

travel & leisureAds will use comedian to recreate famous scenes from iconic films. By Branwell Johnson

Now anyone can get paid to work as a travel writer

Thu, 18 Jun 2009 00:00:00 GMT

The founder of Moneysupermarket.com has launched a holiday website promising to pay review writers a share of its revenue. Louise Jack talks to Simon Nixon - and the sceptics

Applied Information Group map to inform Leeds wayfinding

Wed, 17 Jun 2009 16:30:00 GMT

Applied Information Group has designed a map to encourage walking in the city of Leeds which will inform a strategy to overhaul wayfinding in the city.

Whitbread results: PI flat but Costa Coffee strong

Tue, 16 Jun 2009 14:30:00 GMT

Whitbread, owner of value hotel chain Premier Inn and Costa Coffee, has posted total sales up 2.5% in a trading statement for its first financial quarter.

Thomson Holidays restructures marketing team

Tue, 16 Jun 2009 09:00:00 GMT

Thomson Holidays has overhauled its marketing and customer focus with the creation of a customer board.

Inn vogue

Thu, 11 Jun 2009 00:00:00 GMT

Subtlety and understated luxury are the order of the day in the latest round of upmarket hotel launches. Trish Lorenz checks into three new five-star destinations to see how they are using design to differentiate themselves in a challenging market

Thomas Cook unscathed by Arcandor bankruptcy

Tue, 09 Jun 2009 15:00:00 GMT

Tour operator Thomas Cook has stressed that it is not affected by parent company Arcandor filing for bankruptcy.

Network Rail launches £2.4m celebratory campaign

Mon, 08 Jun 2009 09:30:00 GMT

Actor Bernard Hill delivers the voiceover for the £2.4 million advertising campaign promoting Network rail’s upgrade of the West Coast main line.

South Coast Design Forum plans celebration of local design

Thu, 04 Jun 2009 00:00:00 GMT

The South Coast Design Forum is planning 'a celebration of local design' in five coastal towns next year.

Tide starts to turn towards leisure time on home turf

Thu, 04 Jun 2009 00:00:00 GMT

UK HOLIDAYS

Ryanair cuts marketing as profit slumps

Tue, 02 Jun 2009 09:45:00 GMT

Ryanair says marketing spend dipped 26% last year as the low-cost carrier reports its first ever annual loss.

Thomson targets late bookers

Thu, 28 May 2009 17:00:00 GMT

Holiday firm Thomson is to launch a summer marketing campaign targeting holiday makers looking to find cheap last minute deals

Departures brands National Assembly for Wales

Wed, 27 May 2009 10:45:00 GMT

Cardiff-based design group Departures is creating brand guidelines for the National Assembly for Wales.

Transport for London to be sole sponsor for final Sofia’s Diary series

Wed, 27 May 2009 09:45:00 GMT

Transport for London (TfL) is to be the sole sponsor of the third and final season of Bebo’s cross-platform drama Sofia’s Diary.

Etihad Airways to sponsor Manchester City

Tue, 26 May 2009 09:30:00 GMT

Manchester City has agreed a new multi-million pound shirt sponsorship deal with airline Etihad Airways.

Virgin Atlantic posts pre-tax profits jump

Tue, 26 May 2009 09:15:00 GMT

Virgin Atlantic, which celebrates its 25th anniversary this year, has posted a near-doubling in full year pre-tax profits to £68.4 million, in sharp contrast to the recently posted results for rival British Airways.