mad.co.uk : Telecoms & Utilities

Samsung launches Jet with integrated campaign

Fri, 03 Jul 2009 11:00:00 GMT

Samsung Electronics is today (July 3) unveiling a £5m marketing campaign to support the launch of its latest smartphone, Jet.

Vodafone awards LBi global digital brief

Thu, 02 Jul 2009 14:45:00 GMT

Vodafone, the UK’s second largest mobile operator, is understood to have appointed LBi to handle its global digital strategy.

Spotify debuts full-screen billboard ads

Wed, 01 Jul 2009 09:45:00 GMT

Music streaming service Spotify has rolled out a new a display advertising format in the form of full-screen billboard ads as apart of a 3 Mobile campaign.

Orange promotes head of media

Wed, 01 Jul 2009 09:30:00 GMT

Orange UK’s former head of media, Ian Smith, has been promoted to head of brand communications.

Blyk in talks with Orange over first partnership deal

Wed, 01 Jul 2009 09:30:00 GMT

Ad-funded virtual mobile operator Blyk is on the verge of agreeing its first partnership deal.

Vodafone considers T-Mobile acquisition

Mon, 29 Jun 2009 09:30:00 GMT

Vodafone is considering the acquisition of T-Mobile, in a move that would make it the biggest mobile phone operator in the UK, according to reports.

Orange to cut 370 UK jobs

Fri, 26 Jun 2009 13:30:00 GMT

Orange is cutting 370 jobs to “maintain structural efficiency” during the economic downturn.

Designers compete in 'challenge' to improve mobile phone security

Thu, 25 Jun 2009 00:00:00 GMT

Four teams of designers and technology experts are developing ways to protect mobile phones from thieves and fraudsters in the Mobile Phone Security Challenge.

Energy Trust seeks wider reach with web refresh

Thu, 25 Jun 2009 00:00:00 GMT

sustainability

Senior executives tip Britain as world leader of brands

Thu, 25 Jun 2009 00:00:00 GMT

BRANDSChiefs at Brand Finance and Vodafone underline UK brands' global influence. By Branwell Johnson

LG Electronics launches summer campaign

Wed, 24 Jun 2009 12:30:00 GMT

LG Electronics has launched its “Life’s Good this summer” campaign to promote its image sharing website, LOOP.

Juliette Lewis to star in Orange Gold Spot

Wed, 24 Jun 2009 10:15:00 GMT

Actress and singer Juliette Lewis is to star in the new Orange Gold Spot advert.

Vodafone partners with MySpace to boost music credentials

Fri, 19 Jun 2009 14:15:00 GMT

Vodafone has partnered with MySpace to launch an online music studio in a bid to strengthen the mobile operator’s association with the music industry.

Marketers split over Aon's Man United deal

Thu, 18 Jun 2009 00:00:00 GMT

sponsorship

Nokia awards Carat global media account

Wed, 17 Jun 2009 13:00:00 GMT

Nokia is understood to have awarded Carat its global £300m media account following a final shootout against ZenithOptimedia.

Samsung appoints Grey as lead agency

Wed, 17 Jun 2009 13:00:00 GMT

Samsung Electronics has appointed Grey as its lead global ad agency as part of major shake up of its roster, following a pitch.

T-Mobile drafts prepay marketing head

Mon, 15 Jun 2009 14:30:00 GMT

T-Mobile UK has appointed Lloyds TSB General Insurance marketer, Helen Wylde, as its new head of prepay marketing.

E3 creates ‘to scale’ website for Toshiba phone launch

Mon, 15 Jun 2009 12:15:00 GMT

E3 has created a ‘to scale’ website for Toshiba, replicating the exact size of its new Toshiba TG01 mobile phone.

The Number appoints ZenithOptimedia

Mon, 15 Jun 2009 11:45:00 GMT

The Number 118 118 has appointed ZenithOptimedia to handle its £14m media account following a pitch.

Mobile phone shops fall down on service

Thu, 11 Jun 2009 16:45:00 GMT

Poor customer service and unsuitable sales promotions are putting consumers of buying mobile phones, according to a study.

Watson to replace Marks as BT Vision CEO

Wed, 10 Jun 2009 15:15:00 GMT

Marc Watson, director of content and business development at BT, is to replace Dan Marks as CEO of BT Vision when he steps down at the end of June.

Phones4U to unveil new marketing push

Mon, 08 Jun 2009 13:30:00 GMT

Phones4U is to launch an integrated marketing campaign that drops the “Jack” character and instead will focus on the theme of peer group approval.

Carphone demerger will be complete in a year

Fri, 05 Jun 2009 09:15:00 GMT

Carphone Warehouse says it expects to complete the demerger of its two businesses Talk Talk and Best Buy Europe in just over a year.

Ofcom supports mobile phone price comparator

Thu, 28 May 2009 00:00:00 GMT

Telecoms regulator Ofcom has given the go-ahead to a mobile phone price-comparison service which trawls 119,000 tariffs to find the best deal.

Aegon to launch tennis campaign

Wed, 27 May 2009 10:15:00 GMT

Life and pensions company Aegon is to launch a tennis-related marketing campaign to coincide with its first title sponsorship of the Queens Club tournament next month.