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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:taxo="http://purl.org/rss/1.0/modules/taxonomy/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" version="2.0"><channel><title>mad.co.uk : Creative</title><link>http://www.mad.co.uk/Main/News/Disciplines/Creative/Default.html</link><description>Marketing, media, new media, advertising and design jobs, news and information.</description><language>en-gb</language><copyright>Copyright © 1995-2005 Centaur Communications Ltd. All rights reserved.</copyright><pubDate>Tue, 09 Feb 2010 10:49:02 GMT</pubDate><lastBuildDate>Tue, 09 Feb 2010 10:49:02 GMT</lastBuildDate><ttl>60</ttl><item><title>Press campaign warns on password security</title><link>http://rss.mad.co.uk/c/359/f/4992/s/907f8a8/l/0L0Smad0O0CMain0CNews0CArticlex0C92a10Ae7d5179418c97c685698cfcce4f0CPress0Ecampaign0Ewarns0Eon0Epassword0Esecurity0Bhtml/story01.htm</link><description>Public private sector partnership The UK Council for Child Internet Safety (UKCCIS) has launched a press campaign asking parents to warn their kids about password security.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/907f8a8/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Press+campaign+warns+on+password+security&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F92a10e7d5179418c97c685698cfcce4f%2FPress-campaign-warns-on-password-security.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Press+campaign+warns+on+password+security&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F92a10e7d5179418c97c685698cfcce4f%2FPress-campaign-warns-on-password-security.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Tue, 09 Feb 2010 10:00:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/907f8a8/l/0L0Smad0O0CMain0CNews0CArticlex0C92a10Ae7d5179418c97c685698cfcce4f0CPress0Ecampaign0Ewarns0Eon0Epassword0Esecurity0Bhtml/story01.htm</guid></item><item><title>Minogue and Snowdon star in M&amp;S ad</title><link>http://rss.mad.co.uk/c/359/f/4992/s/9053d4b/l/0L0Smad0O0CMain0CNews0CArticlex0C7b714b73b17148b796e19e995ed10A8770CMinogue0Eand0ESnowdon0Estar0Ein0EMS0Ead0Bhtml/story01.htm</link><description>Marks &amp; Spencer is to launch a TV and print campaign with a new line up of celebrities including Dannii Minogue and Lisa Snowdon, for its spring fashion range.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/9053d4b/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Minogue+and+Snowdon+star+in+M%26S+ad&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F7b714b73b17148b796e19e995ed10877%2FMinogue-and-Snowdon-star-in-MS-ad.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Minogue+and+Snowdon+star+in+M%26S+ad&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F7b714b73b17148b796e19e995ed10877%2FMinogue-and-Snowdon-star-in-MS-ad.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;&lt;br/&gt;&lt;br/&gt;&lt;a href="http://da.feedsportal.com/r/63068949488/u/0/f/4992/c/359/s/151338315/a2.htm"&gt;&lt;img src="http://da.feedsportal.com/r/63068949488/u/0/f/4992/c/359/s/151338315/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 16:00:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/9053d4b/l/0L0Smad0O0CMain0CNews0CArticlex0C7b714b73b17148b796e19e995ed10A8770CMinogue0Eand0ESnowdon0Estar0Ein0EMS0Ead0Bhtml/story01.htm</guid></item><item><title>John West plots biggest marketing campaign to date</title><link>http://rss.mad.co.uk/c/359/f/4992/s/904f163/l/0L0Smad0O0CMain0CNews0CArticlex0Cf60Aa37b30A5b647d89e9cfbde3b20A2bc40CJohn0EWest0Eplots0Ebiggest0Emarketing0Ecampaign0Eto0Edate0Bhtml/story01.htm</link><description>John West, the canned fish brand, is looking to boost interest in its products with what it claims is its biggest marketing campaign to date.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/904f163/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=John+West+plots+biggest+marketing+campaign+to+date&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Ff60a37b305b647d89e9cfbde3b202bc4%2FJohn-West-plots-biggest-marketing-campaign-to-date.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=John+West+plots+biggest+marketing+campaign+to+date&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Ff60a37b305b647d89e9cfbde3b202bc4%2FJohn-West-plots-biggest-marketing-campaign-to-date.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 15:15:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/904f163/l/0L0Smad0O0CMain0CNews0CArticlex0Cf60Aa37b30A5b647d89e9cfbde3b20A2bc40CJohn0EWest0Eplots0Ebiggest0Emarketing0Ecampaign0Eto0Edate0Bhtml/story01.htm</guid></item><item><title>Google runs $5m Superbowl ad spot</title><link>http://rss.mad.co.uk/c/359/f/4992/s/904f164/l/0L0Smad0O0CMain0CNews0CArticlex0Ccc4481e65f0Ad437ba1e0A8c1ab5579eb70CGoogle0Eruns0E5m0ESuperbowl0Ead0Espot0Bhtml/story01.htm</link><description>Google broadcast its first TV ad promoting its search engine during last night's Superbowl as the company continues its move into traditional media advertising.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/904f164/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Google+runs+%245m+Superbowl+ad+spot&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fcc4481e65f0d437ba1e08c1ab5579eb7%2FGoogle-runs-5m-Superbowl-ad-spot.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Google+runs+%245m+Superbowl+ad+spot&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fcc4481e65f0d437ba1e08c1ab5579eb7%2FGoogle-runs-5m-Superbowl-ad-spot.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;&lt;br/&gt;&lt;br/&gt;&lt;a href="http://da.feedsportal.com/r/63068591123/u/0/f/4992/c/359/s/151318884/kg/27/a2.htm"&gt;&lt;img src="http://da.feedsportal.com/r/63068591123/u/0/f/4992/c/359/s/151318884/kg/27/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 14:30:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/904f164/l/0L0Smad0O0CMain0CNews0CArticlex0Ccc4481e65f0Ad437ba1e0A8c1ab5579eb70CGoogle0Eruns0E5m0ESuperbowl0Ead0Espot0Bhtml/story01.htm</guid></item><item><title>Hovis to launch 100% British wheat themed ad</title><link>http://rss.mad.co.uk/c/359/f/4992/s/904a31f/l/0L0Smad0O0CMain0CNews0CArticlex0Cb751595c16e447958a35f0Aa0A24aa460Ac0CHovis0Eto0Elaunch0E10A0A0EBritish0Ewheat0Ethemed0Ead0Bhtml/story01.htm</link><description>Hovis is to launch a £5m television advertising campaign to support its conversion to 100% British wheat.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/904a31f/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Hovis+to+launch+100%25+British+wheat+themed+ad&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fb751595c16e447958a35f0a024aa460c%2FHovis-to-launch-100-British-wheat-themed-ad.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Hovis+to+launch+100%25+British+wheat+themed+ad&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fb751595c16e447958a35f0a024aa460c%2FHovis-to-launch-100-British-wheat-themed-ad.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 14:15:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/904a31f/l/0L0Smad0O0CMain0CNews0CArticlex0Cb751595c16e447958a35f0Aa0A24aa460Ac0CHovis0Eto0Elaunch0E10A0A0EBritish0Ewheat0Ethemed0Ead0Bhtml/story01.htm</guid></item><item><title>Ico Design creates Heron Tower website</title><link>http://rss.mad.co.uk/c/359/f/4992/s/9045312/l/0L0Smad0O0CMain0CNews0CArticlex0C8b0A4c649b3e64316aa62662b8f425d80A0CIco0EDesign0Ecreates0EHeron0ETower0Ewebsite0Bhtml/story01.htm</link><description>Ico Design has created a website for central London office development Heron Tower, following its branding of the block last year.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/9045312/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Ico+Design+creates+Heron+Tower+website&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F8b04c649b3e64316aa62662b8f425d80%2FIco-Design-creates-Heron-Tower-website.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Ico+Design+creates+Heron+Tower+website&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F8b04c649b3e64316aa62662b8f425d80%2FIco-Design-creates-Heron-Tower-website.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;&lt;br/&gt;&lt;br/&gt;&lt;a href="http://da.feedsportal.com/r/63068943624/u/0/f/4992/c/359/s/151278354/kg/31-39/a2.htm"&gt;&lt;img src="http://da.feedsportal.com/r/63068943624/u/0/f/4992/c/359/s/151278354/kg/31-39/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 12:30:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/9045312/l/0L0Smad0O0CMain0CNews0CArticlex0C8b0A4c649b3e64316aa62662b8f425d80A0CIco0EDesign0Ecreates0EHeron0ETower0Ewebsite0Bhtml/story01.htm</guid></item><item><title>Pizza Hut extend “any excuse” ad campaign with stickers</title><link>http://rss.mad.co.uk/c/359/f/4992/s/903fab5/l/0L0Smad0O0CMain0CNews0CArticlex0Ce9822be1671e427980A5ca9ebf8fea6670CPizza0EHut0Eextend0E0Je20J80A0J9cany0Eexcuse0Je20J80A0J9d0Ead0Ecampaign0Ewith0Estickers0Bhtml/story01.htm</link><description>Pizza Hut is extending its £2m “any excuse” marketing campaign by launching a series of stickers that consumers can peel-off from selected bus stops.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/903fab5/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Pizza+Hut+extend+%E2%80%9Cany+excuse%E2%80%9D+ad+campaign+with+stickers&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fe9822be1671e4279805ca9ebf8fea667%2FPizza-Hut-extend-%25e2%2580%259cany-excuse%25e2%2580%259d-ad-campaign-with-stickers.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Pizza+Hut+extend+%E2%80%9Cany+excuse%E2%80%9D+ad+campaign+with+stickers&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fe9822be1671e4279805ca9ebf8fea667%2FPizza-Hut-extend-%25e2%2580%259cany-excuse%25e2%2580%259d-ad-campaign-with-stickers.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 11:30:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/903fab5/l/0L0Smad0O0CMain0CNews0CArticlex0Ce9822be1671e427980A5ca9ebf8fea6670CPizza0EHut0Eextend0E0Je20J80A0J9cany0Eexcuse0Je20J80A0J9d0Ead0Ecampaign0Ewith0Estickers0Bhtml/story01.htm</guid></item><item><title>Unilever launches first ad for Dove+Men</title><link>http://rss.mad.co.uk/c/359/f/4992/s/90391f6/l/0L0Smad0O0CMain0CNews0CArticlex0C59b1ba0Af0Acaf4d69a0Ae74176fff246ef0CUnilever0Elaunches0Efirst0Ead0Efor0EDove0J2bMen0Bhtml/story01.htm</link><description>Unilever has launched the first advertising campaign for its male grooming brand Dove Men+Care.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/90391f6/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a 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src="http://da.feedsportal.com/r/63068580866/u/0/f/4992/c/359/s/151228918/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 10:15:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/90391f6/l/0L0Smad0O0CMain0CNews0CArticlex0C59b1ba0Af0Acaf4d69a0Ae74176fff246ef0CUnilever0Elaunches0Efirst0Ead0Efor0EDove0J2bMen0Bhtml/story01.htm</guid></item><item><title>Birds Eye to promote frozen vegetable ranges</title><link>http://rss.mad.co.uk/c/359/f/4992/s/90391f7/l/0L0Smad0O0CMain0CNews0CArticlex0C1c2e6d9caf7e4bcfae8b8999daa8416d0CBirds0EEye0Eto0Epromote0Efrozen0Evegetable0Eranges0Bhtml/story01.htm</link><description>Birds Eye is launching a £5.5m marketing campaign to support its recently launched Field Fresh vegetable sub-range.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/90391f7/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Birds+Eye+to+promote+frozen+vegetable+ranges&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F1c2e6d9caf7e4bcfae8b8999daa8416d%2FBirds-Eye-to-promote-frozen-vegetable-ranges.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Birds+Eye+to+promote+frozen+vegetable+ranges&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F1c2e6d9caf7e4bcfae8b8999daa8416d%2FBirds-Eye-to-promote-frozen-vegetable-ranges.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 09:45:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/90391f7/l/0L0Smad0O0CMain0CNews0CArticlex0C1c2e6d9caf7e4bcfae8b8999daa8416d0CBirds0EEye0Eto0Epromote0Efrozen0Evegetable0Eranges0Bhtml/story01.htm</guid></item><item><title>Anti-abortion Superbowl ad sparks protests</title><link>http://rss.mad.co.uk/c/359/f/4992/s/90391f8/l/0L0Smad0O0CMain0CNews0CArticlex0C944dcc57f4b94362bf10A39bfee5bc7270CAnti0Eabortion0ESuperbowl0Ead0Esparks0Eprotests0Bhtml/story01.htm</link><description>A £1.8m pro-life advertisement that was broadcast during the Superbowl last night has sparked outrage in the US and raises questions over if such ads will be allowed in the UK.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/90391f8/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Anti-abortion+Superbowl+ad+sparks+protests&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F944dcc57f4b94362bf1039bfee5bc727%2FAnti-abortion-Superbowl-ad-sparks-protests.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Anti-abortion+Superbowl+ad+sparks+protests&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F944dcc57f4b94362bf1039bfee5bc727%2FAnti-abortion-Superbowl-ad-sparks-protests.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;&lt;br/&gt;&lt;br/&gt;&lt;a href="http://da.feedsportal.com/r/63068580865/u/0/f/4992/c/359/s/151228920/a2.htm"&gt;&lt;img src="http://da.feedsportal.com/r/63068580865/u/0/f/4992/c/359/s/151228920/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Mon, 08 Feb 2010 09:30:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/90391f8/l/0L0Smad0O0CMain0CNews0CArticlex0C944dcc57f4b94362bf10A39bfee5bc7270CAnti0Eabortion0ESuperbowl0Ead0Esparks0Eprotests0Bhtml/story01.htm</guid></item><item><title>FRijj to launch augmented reality campaign</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8fc4e87/l/0L0Smad0O0CMain0CNews0CArticlex0Cbb777412e5de4370Ab143c8374b230Afb60CFRijj0Eto0Elaunch0Eaugmented0Ereality0Ecampaign0Bhtml/story01.htm</link><description>Dairy Crest’s flavoured milk drink brand, FRijj, is launching a multi-media campaign featuring augmented reality across its entire range in a bid to drive consumer brand awareness.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8fc4e87/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=FRijj+to+launch+augmented+reality+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fbb777412e5de4370b143c8374b230fb6%2FFRijj-to-launch-augmented-reality-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=FRijj+to+launch+augmented+reality+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fbb777412e5de4370b143c8374b230fb6%2FFRijj-to-launch-augmented-reality-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Fri, 05 Feb 2010 16:45:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8fc4e87/l/0L0Smad0O0CMain0CNews0CArticlex0Cbb777412e5de4370Ab143c8374b230Afb60CFRijj0Eto0Elaunch0Eaugmented0Ereality0Ecampaign0Bhtml/story01.htm</guid></item><item><title>Perfume Shop launches Valentine’s campaign</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8fc3bce/l/0L0Smad0O0CMain0CNews0CArticlex0Ca7769686cbae40A0A2bfd7ff452f9dcfbe0CPerfume0EShop0Elaunches0EValentine0Je20J80A0J99s0Ecampaign0Bhtml/story01.htm</link><description>The Perfume Shop is launching its first Valentine’s television campaign.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8fc3bce/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Perfume+Shop+launches+Valentine%E2%80%99s+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fa7769686cbae4002bfd7ff452f9dcfbe%2FPerfume-Shop-launches-Valentine%25e2%2580%2599s-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Perfume+Shop+launches+Valentine%E2%80%99s+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fa7769686cbae4002bfd7ff452f9dcfbe%2FPerfume-Shop-launches-Valentine%25e2%2580%2599s-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;&lt;br/&gt;&lt;br/&gt;&lt;a href="http://da.feedsportal.com/r/62504280070/u/0/f/4992/c/359/s/150748110/a2.htm"&gt;&lt;img src="http://da.feedsportal.com/r/62504280070/u/0/f/4992/c/359/s/150748110/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Fri, 05 Feb 2010 16:00:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8fc3bce/l/0L0Smad0O0CMain0CNews0CArticlex0Ca7769686cbae40A0A2bfd7ff452f9dcfbe0CPerfume0EShop0Elaunches0EValentine0Je20J80A0J99s0Ecampaign0Bhtml/story01.htm</guid></item><item><title>Government alcohol campaign targets teens</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8fb276c/l/0L0Smad0O0CMain0CNews0CArticlex0C0Afb92788f80Ab4683887cf62290Aa18550A0CGovernment0Ealcohol0Ecampaign0Etargets0Eteens0Bhtml/story01.htm</link><description>The Department for Children, Schools &amp; Families, (DCSF) is to launch the next phase of its alcohol and families campaign with a cinema advertisement.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8fb276c/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Government+alcohol+campaign+targets+teens&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F0fb92788f80b4683887cf62290a18550%2FGovernment-alcohol-campaign-targets-teens.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Government+alcohol+campaign+targets+teens&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F0fb92788f80b4683887cf62290a18550%2FGovernment-alcohol-campaign-targets-teens.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Fri, 05 Feb 2010 12:15:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8fb276c/l/0L0Smad0O0CMain0CNews0CArticlex0C0Afb92788f80Ab4683887cf62290Aa18550A0CGovernment0Ealcohol0Ecampaign0Etargets0Eteens0Bhtml/story01.htm</guid></item><item><title>Leerdammer launches first UK TV ad</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8fadd7a/l/0L0Smad0O0CMain0CNews0CArticlex0C42333eae59a74a2caeb589536ddeae420CLeerdammer0Elaunches0Efirst0EUK0ETV0Ead0Bhtml/story01.htm</link><description>Dutch cheese brand Leerdammer is launching its first UK television advertisement campaign, in a bid to raise its profile amongst British shoppers.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8fadd7a/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Leerdammer+launches+first+UK+TV+ad&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F42333eae59a74a2caeb589536ddeae42%2FLeerdammer-launches-first-UK-TV-ad.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Leerdammer+launches+first+UK+TV+ad&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F42333eae59a74a2caeb589536ddeae42%2FLeerdammer-launches-first-UK-TV-ad.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;&lt;br/&gt;&lt;br/&gt;&lt;a href="http://da.feedsportal.com/r/62503738251/u/0/f/4992/c/359/s/150658426/a2.htm"&gt;&lt;img src="http://da.feedsportal.com/r/62503738251/u/0/f/4992/c/359/s/150658426/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Fri, 05 Feb 2010 10:45:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8fadd7a/l/0L0Smad0O0CMain0CNews0CArticlex0C42333eae59a74a2caeb589536ddeae420CLeerdammer0Elaunches0Efirst0EUK0ETV0Ead0Bhtml/story01.htm</guid></item><item><title>Alfa Romeo launches Space Invaders themed TV ad</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8fa76e3/l/0L0Smad0O0CMain0CNews0CArticlex0C11cf8c35e0A1b4c30Aa75e6a2b0A56ac4440CAlfa0ERomeo0Elaunches0ESpace0EInvaders0Ethemed0ETV0Ead0Bhtml/story01.htm</link><description>Alfa Romeo is launching a Space Invaders themed television advertisement to launch its new MiTo MultiAir models.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8fa76e3/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a 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GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8fa76e3/l/0L0Smad0O0CMain0CNews0CArticlex0C11cf8c35e0A1b4c30Aa75e6a2b0A56ac4440CAlfa0ERomeo0Elaunches0ESpace0EInvaders0Ethemed0ETV0Ead0Bhtml/story01.htm</guid></item><item><title>British Gas launches price drop campaign</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8fa76e4/l/0L0Smad0O0CMain0CNews0CArticlex0C3b4c9c346e9c4ebdae0A7796c327b1ec80CBritish0EGas0Elaunches0Eprice0Edrop0Ecampaign0Bhtml/story01.htm</link><description>British Gas has launched a press advertising campaign to tell customers it has cut its rates.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8fa76e4/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=British+Gas+launches+price+drop+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F3b4c9c346e9c4ebdae07796c327b1ec8%2FBritish-Gas-launches-price-drop-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=British+Gas+launches+price+drop+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F3b4c9c346e9c4ebdae07796c327b1ec8%2FBritish-Gas-launches-price-drop-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;&lt;br/&gt;&lt;br/&gt;&lt;a href="http://da.feedsportal.com/r/62503944771/u/0/f/4992/c/359/s/150632164/kg/25-43/a2.htm"&gt;&lt;img src="http://da.feedsportal.com/r/62503944771/u/0/f/4992/c/359/s/150632164/kg/25-43/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Fri, 05 Feb 2010 09:30:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8fa76e4/l/0L0Smad0O0CMain0CNews0CArticlex0C3b4c9c346e9c4ebdae0A7796c327b1ec80CBritish0EGas0Elaunches0Eprice0Edrop0Ecampaign0Bhtml/story01.htm</guid></item><item><title>Tesco Mobile to launch heavyweight TV campaign</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8f80510/l/0L0Smad0O0CMain0CNews0CArticlex0Ce2e7bc2bc515489ea8abc756fe36eb0Aa0CTesco0EMobile0Eto0Elaunch0Eheavyweight0ETV0Ecampaign0Bhtml/story01.htm</link><description>Tesco Mobile is launching a heavyweight TV campaign to promote its “Triple Your Credit” pay as you go tariff.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8f80510/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Tesco+Mobile+to+launch+heavyweight+TV+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fe2e7bc2bc515489ea8abc756fe36eb0a%2FTesco-Mobile-to-launch-heavyweight-TV-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Tesco+Mobile+to+launch+heavyweight+TV+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2Fe2e7bc2bc515489ea8abc756fe36eb0a%2FTesco-Mobile-to-launch-heavyweight-TV-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Thu, 04 Feb 2010 16:00:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8f80510/l/0L0Smad0O0CMain0CNews0CArticlex0Ce2e7bc2bc515489ea8abc756fe36eb0Aa0CTesco0EMobile0Eto0Elaunch0Eheavyweight0ETV0Ecampaign0Bhtml/story01.htm</guid></item><item><title>Southeastern launches Oyster card campaign</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8f80512/l/0L0Smad0O0CMain0CNews0CArticlex0Cac1c210A5c6f542c983aa0Afc3bbcdc40A50CSoutheastern0Elaunches0EOyster0Ecard0Ecampaign0Bhtml/story01.htm</link><description>Southeastern has unveiled a repositioning campaign for its London Metro service due to the roll out of the Oyster pay as you go (PAYG) system on the line.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8f80512/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a 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src="http://da.feedsportal.com/r/62504248219/u/0/f/4992/c/359/s/150471954/kg/43/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Thu, 04 Feb 2010 15:45:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8f80512/l/0L0Smad0O0CMain0CNews0CArticlex0Cac1c210A5c6f542c983aa0Afc3bbcdc40A50CSoutheastern0Elaunches0EOyster0Ecard0Ecampaign0Bhtml/story01.htm</guid></item><item><title>Design Bridge’s safer pint-glass prototypes unveiled</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8f6e445/l/0L0Smad0O0CMain0CNews0CArticlex0C813af5bc40A444a0A0A893ced1de7e8fb8d0CDesign0EBridge0Je20J80A0J99s0Esafer0Epint0Eglass0Eprototypes0Eunveiled0Bhtml/story01.htm</link><description>Design Bridge has developed two prototype pint glasses in a bid to crack the problem of glasses being used in violent assaults.&lt;img width='1' height='1' src='http://rss.mad.co.uk/c/359/f/4992/s/8f6e445/mf.gif' border='0'/&gt;&lt;div class='mf-viral'&gt;&lt;table border='0'&gt;&lt;tr&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/sendemail2.html?title=Design+Bridge%E2%80%99s+safer+pint-glass+prototypes+unveiled&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F813af5bc40444a00893ced1de7e8fb8d%2FDesign-Bridge%25e2%2580%2599s-safer-pint-glass-prototypes-unveiled.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Design+Bridge%E2%80%99s+safer+pint-glass+prototypes+unveiled&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F813af5bc40444a00893ced1de7e8fb8d%2FDesign-Bridge%25e2%2580%2599s-safer-pint-glass-prototypes-unveiled.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Thu, 04 Feb 2010 11:30:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8f6e445/l/0L0Smad0O0CMain0CNews0CArticlex0C813af5bc40A444a0A0A893ced1de7e8fb8d0CDesign0EBridge0Je20J80A0J99s0Esafer0Epint0Eglass0Eprototypes0Eunveiled0Bhtml/story01.htm</guid></item><item><title>T-Mobile to launch “Geese” ad</title><link>http://rss.mad.co.uk/c/359/f/4992/s/8f3575b/l/0L0Smad0O0CMain0CNews0CArticlex0Ce27175372c8245b2bb90A0A9e9685ea7ff0CT0EMobile0Eto0Elaunch0E0Je20J80A0J9cGeese0Je20J80A0J9d0Ead0Bhtml/story01.htm</link><description>T-Mobile is to launch a new television advertisement, showing a flock of geese being driven through the City of London. 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href="http://res.feedsportal.com/viral/bookmark.cfm?title=Onitsuka+Tiger+unveils+Japanese+crafts+campaign&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F6ad9aae965744b5a8280c32592b1063f%2FOnitsuka-Tiger-unveils-Japanese-crafts-campaign.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;</description><category domain="">Creative</category><pubDate>Wed, 03 Feb 2010 14:00:00 GMT</pubDate><guid>http://rss.mad.co.uk/c/359/f/4992/s/8f3575c/l/0L0Smad0O0CMain0CNews0CArticlex0C6ad9aae965744b5a8280Ac32592b10A63f0COnitsuka0ETiger0Eunveils0EJapanese0Ecrafts0Ecampaign0Bhtml/story01.htm</guid></item><item><title>Powerade to launch ad campaign celebrating sports 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src="http://res3.feedsportal.com/images/emailthis2.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;td valign='middle'&gt;&lt;a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Powerade+to+launch+ad+campaign+celebrating+sports+sponsorships&amp;link=http%3A%2F%2Fwww.mad.co.uk%2FMain%2FNews%2FArticlex%2F98266750e6844c29a17e6d2de8f5d5cf%2FPowerade-to-launch-ad-campaign-celebrating-sports-sponsorships.html" target="_blank"&gt;&lt;img src="http://res3.feedsportal.com/images/bookmark.gif" border="0" /&gt;&lt;/a&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/div&gt;&lt;br/&gt;&lt;br/&gt;&lt;a href="http://da.feedsportal.com/r/62503884002/u/0/f/4992/c/359/s/150113724/kg/25/a2.htm"&gt;&lt;img src="http://da.feedsportal.com/r/62503884002/u/0/f/4992/c/359/s/150113724/kg/25/a2.img" border="0"/&gt;&lt;/a&gt;</description><category domain="">Creative</category><pubDate>Wed, 03 Feb 2010 11:30:00 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